Dermo tips
Regain a youthful glow with beauty serums!
You may have already noticed the rows of beauty serums lining the shelves of your favourite dermo-cosmetic centre. Maybe you’ve even thought of adding them to your collection of beauty products, but couldn’t quite decide. Here is why you should definitely adopt a beauty serum today, no matter your age or skin type.
Beauty serums: Youth in a bottle
Beauty serums all have one very special thing in common: they contain ultra-concentrated active ingredients. For example, they can boast a relatively high concentration of vitamin C, urea, retinol or amino acids (peptides), to name just a few. Generally formulated as a gel or lotion, they easily and quickly penetrate skin, leaving it looking healthier and more youthful over time.
Good to know!
A serum cannot replace your daily moisturizers; it should rather be used as a complement to them. Apply it in the evening on clean, dry skin, just before your night cream. For maximum efficiency, use it in the morning underneath your day cream, as well.
You’ll be happy to learn that some 2-in-1 products now combine the wrinkle-fighting power of a serum, which deeply penetrates the skin, with the hydrating action of a day cream. (To make sure that the serum and the cream both maintain their full effeciency, they are separated in the bottle until you pump them out). This type of 2-in-1 product can be used every morning on the face, neck and décolleté.
Choosing the right serum for your age
You might be surprised to learn that serums are not just for mature skin. In fact, young women can also take advantage of their beneficial properties.
If you’re 20
Choose a hydrating serum with antioxidants (vitamin C). Use it when your skin needs it, for example when it is extra dry due to sun exposure, air conditioning or the wind. It will not only moisturize your skin, but also preserve its youthfulness.
If you’re 30
Choose a hydrating, anti-wrinkle serum. Use it to preserve your skin’s hydration and your complexion’s luminosity, but also to prevent the appearance of fine lines and wrinkles.
If you’re 40
Choose an anti-wrinkle, hydrating and smoothing serum. Use it to prevent or reduce irregularities in pigmentation and loss of elasticity, due to reduced collagen production that comes with aging.
If you’re 50
Choose an anti-wrinkle, hydrating, brightening and firming serum. Use it to treat deep expression lines, maintain a good level of hydration, reduce the appearance of age spots and improve skin firmness.
Choosing the right serum for your skin type
Serums are especially well suited to oily skin, given their light, fluid texture. That being said, every skin type can benefit from the youth-enhancing properties of serums.
I have dry skin.
You need a serum enriched with hydrating and nourishing ingredients.
I have sensitive skin.
You need a serum enriched with soothing ingredients.
I have oily skin.
You need a serum with purifying and sebum-regulating ingredients.
Pharmacy services
Need a little help finding the product that is right for you? Drop by one of our sales location: our dermo-cosmetic consultants can analyze your skin and identify its needs.
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